What I Learned at the NC Mom Conference
Obviously, we had a wonderful time at Ocean Isle this past weekend but I also learned a few things while we were there. (That’s part of the reason we do conferences right?)
There were so many great speakers and great tips but here are just a few of the key points that I found useful. Hopefully you will find them useful too.
- You don’t need to use meta-tags – The ever so smart Lisa Frame (@Daily_Pinch and @Mommyality) gave some amazing SEO tips and said that Google no longer searches meta tags so there is no need to incorporate them into your blog. (I like tips that save me time!)
- Fewer people are using RSS Feeds – Cord Silverstein (@Cord) said that more people are connecting with blogs via Facebook and Twitter and checking their RSS readers less often. So it’s important to meet readers where they are, be sure to connect across all platforms.
- Content is Key – It was echoed throughout the weekend that you can master SEO and pitching but if you don’t have good content no one is going to read your blog. Your posts should be engaging, easy to read and brief.
- Know your Angle When Pitching a Company for a Review – Be confident. Why do you think your blog is a good fit for the company? What makes you stand out from other blogs? Erin Lane of Scandinavian Child had a ton of great tips about how to pitch companies. She has two great post on her blog about pitching companies that I think are a must read for any review blogger: Inside Marketing the Art of Pitching and Inside Marketing: Securing Product Reviews
Those are only a few of the key points from the NC Mom Blogger Conference.
If you’ve never been to a blog conference I highly suggest going. There is always so much to learn and so many wonderful people to meet.
